Using data driven recommendations to improve email stewardship
On-demand webinar | Watch now
So you’ve spent time, money and effort to acquire a new supporter – now it’s time to turn them into a successful fundraiser. But how do you do that? What channels do you use? What do you say? And when do you say it?
Our new fundraiser email journey answers these questions. It takes everything we’ve learnt over the last 20 years and puts it in the hands of your supporters to help them raise more online. Join Amy Leighton, Head of CRM at JustGiving, as she shares the science behind the new journey and how it benefits your supporters.
She'll take you through:
Our new fundraiser email journey answers these questions. It takes everything we’ve learnt over the last 20 years and puts it in the hands of your supporters to help them raise more online. Join Amy Leighton, Head of CRM at JustGiving, as she shares the science behind the new journey and how it benefits your supporters.
She'll take you through:
- The fundraising program and what's new
- How data and market trends informed our decision-making to create better email experiences
- How we used our CRM tech to be faster and smarter
Watch now